About Us
- With one of the largest Indian Healthcare panels, Krea is blazing its way - reenergizing healthcare research and data collection in India.
For India, mixed-mode is what the doctor prescribed (and we are leading the way!).
We believe that for countries like India, it is a mix of access panels and fieldwork that holds the key for effective research. Our Indian Healthcare panels are supplemented by our India Field Network, shortening the time for data-collection.
It's all about India: Physicians, Patients, Pharmacists, Nurses, KOLs and custom-connect (Purchase Managers, Decision Makers, Hospital owners).
What we do?
- Krea connects with the Indian hard-to-reach respondents across specialties (Cardiologists, Oncologists, Dermatologists, Diabetes, etc and super-specialists in each category).
Leading Healthcare/ Research/ Consulting firms use our services, specifically to connect with the right respondent.
krea assists you through the entire research process; from initiation to completion (design, data collection, project/panel management, reporting). - Our goals
- REACH-OUT: Connecting with hard-to-reach respondents
- MAXIMIZE reach: Create research access panels across specialties
- INTEGRATE: International best practices in an Indian milieu and energize traditional research
Who's behind it?
- Pravin Shekar is the kreator-in-chief with a decade and half of experience in the Research & Analytics domain. Pravin excels in identifying, exploring market niches and leveraging technology in this quest. http://in.linkedin.com/in/pravinshekar
- Sathish Soma brings a decade of experience in handling F500 clients across the globe. As VP-Client Services, he is responsible for client/partner relationships. http://in.linkedin.com/in/sathishsomasundaram
Why krea?
- Speed, spread and time-to-market.
Address the cause, not the symptom. For India, one-size fits all doesn't work! Therefore, krea focuses on a mix of online and offline methodologies.
- Krea is spearheading:
The largest Indian Healthcare panel (Physician, Patient, Pharmacist and custom/KOL)
The largest validated mobile panel for India: capturing the views, thoughts, opinions in real-time.
Singular focus on the Indian market...

As an ESOMAR Member,
Pravin Shekar , complies with the ICC/ESOMAR CODE and ESOMAR WORLD RESEARCH GUIDELINES.
Pravin Shekar , complies with the ICC/ESOMAR CODE and ESOMAR WORLD RESEARCH GUIDELINES.

